Total Kitty
—
Existing kitty customers
Active
—
Revenue in last 90 days
Silent
—
91–180 days no revenue
Inactive
—
181–365 days no revenue
Organic Lost
—
365+ days no revenue
Inter BU
—
Cross-BU kitty clients
Active (≤90 days)
Silent (91–180 days)
Inactive (181–365 days)
Organic Lost (366+ days)
Never Active
Portfolio Health Distribution · client status split · health score per head
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At-Risk Radar · Active clients approaching Silent in ≤30 days